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10 Key Online Marketing Trends for 2010

More Channels, More Data, and Better Tools

Online marketing is facing unprecedented change, brought on by a volatile economy, the meteoric rise of new channels and the increased demand for financial accountability. 2010 is already shaping up to be an exciting year for online marketers. To provide better visibility into the year’s trends, Unica surveyed 155 marketers about online marketing technology usage and plans. The data revealed 10 key online marketing trends for 2010....