Consumer Lifestyle Survey Database

Datacard Updated:

List Number: 80

List Warranty Number:

Database Description

This database offers a comprehensive range of data and customer profiling services for business to consumer marketers who want to increase the effectiveness of their direct marketing activities via direct mail, telemarketing or e-marketing campaigns. The database is one of Australia's largest most comprehensive lifestyle databases, containing information on over 3.2 million individuals, so when you go to market you go armed not with assumptions but with knowledge. The data collected from respondents is fully privacy compliant and is regularly updated against Australia Post's National Change of Address file and the Australian Direct Marketing Associations' Do Not Mail/Do Not Call file. Whatever your service, product or offer - whether you wish to sell it by mail, e-mail or over the phone the Consumer Lifestyle Survey Database will help you find and target responsive prospects with less wastage, great insight and more chance of success. Also ask us about question sponsorship opportunities & e-mail lead qualifier opportunities.

Geographic Breakdown

NSW	Vic	Qld	SA	WA	NT	ACT	NZ	Total Quantity
456196	374138	316157	144467	159881	9872	28164		1532277

Selections

State/postcode	Gender
Income	Health & Fitness
Leisure Interests	Charitable concerns
Motoring data	Shopping
Holidays & Travel

Pricing

Data	Rate per 1000	Data guarantee
Mail	$350.00	95% RTS Rebate
Email	$290	Advised on enquiry
Telephone	$520	90% (from last 2 surveys)
Mobile	$550.00	Advised on enquiry

Other Costs

Other	From $15 per 1000 for selections
	$1000 E-mail Broadcast Set up fee
	Plus 10% GST on total order value

Delivery

Delivery Time	Allow 5 working days
Delivery Format	Emailed zipped CSV file

Special Requirements

Data release subject to list owner approval.

General Terms & Conditions of data use

1. Mail pack, telemarketing script or fax copy sample will be required prior to data delivery.
2. All campaigns are subject to data owner's approval. Not available for competitive products.
3. Mailing production must be undertaken by an AML approved mailing house.
4. AML accepts no liability in the context of the accuracy of this database.
5. AML has no responsibility for the success r failure of a campaign.
6. Quantities quoted are approximate. Check quantities prior to budgeting.
7. Costs are subject to change without notice.
8. Extra costs may be incurred for complicated selections or yield requests and delivery data.
9. Copying of any mailing list is strictly prohibited.
10. All Databases are seeded with false records to detect unauthorised use.