Action Mailing Lists

Mail Order - Bright Life Australia Database

Datacard Updated: List Number: 750 List Warranty Number:

Database Description

Mature aged (50+) catalogue buyers of a huge variety of innovative and practical products, offered at value for money prices. Over 200 products in any one catalogue ... a mini key chain alarm clock, magnetic gel insoles, beautiful picture clocks, a pain soothing knee support, a 300 piece drill set and so on. Multi-buyers make up a large 33% of the file. 83% of buyers have spent over AUS$60. The list consists of 75% female records, and 25% male records. All names were gathered via direct mail and magazine inserts. The list works very well for a range of mail order offers - these are individuals who actively shop by mail and by catalogue. Successful users include publishers, fundraisers, financial, general mail order and other catalogues. This list is mailed regularly by the owner and updated daily. Total Universe has over 300,000 records State breakdown covers 0-12 month recency only.

Geographic Breakdown

NSWVicQldSAWANTACTNZTotal Quantity
26520 12237 15641 4761 5441 476 885 68000

Selections

State Postcode
Recency Gender

Pricing

Data Rate per 1000 Data guarantee
Mail$32095% RTS Rebate
Insert$250Not applicable

Other Costs

Set Up Fee 330
Other $30 Email delivery fee include in set up fee
Plus 10% GST on total order value
Additional selection fees may apply

Delivery

Delivery TimeAllow 3-5 working days
Delivery FormatEmailed zipped CSV file

General Terms & Conditions of data use

  1. Mail pack, telemarketing script or fax copy sample will be required prior to data delivery.
  2. All campaigns are subject to data owner's approval. Not available for competitive products.
  3. Mailing production must be undertaken by an AML approved mailing house.
  4. AML accepts no liability in the context of the accuracy of this database.
  5. AML has no responsibility for the success r failure of a campaign.
  6. Quantities quoted are approximate. Check quantities prior to budgeting.
  7. Costs are subject to change without notice.
  8. Extra costs may be incurred for complicated selections or yield requests and delivery data.
  9. Copying of any mailing list is strictly prohibited.
  10. All Databases are seeded with false records to detect unauthorised use.