Planet 49 Subscribers Database

Datacard Updated:

List Number: 410

List Warranty Number:

Database Description

Planet 49 offers marketers big quantities of fresh accurate leads. Data includes name, postal address, email address, telephone number and date of birth. Subscribers have the chance to win valuable prizes, and subscription is on an opt-in basis for all channels. Planet 49 never stops collecting new data, with ongoing subscription campaigns driven by huge ad-spend on leading internet portals and partner sites. There is a good cross section of age groups with 40% up to age 35, 25% 36-45 and 35% 45+. Data is 50:50 female and male. With around 1,000 new records being added daily this is the prime opportunity to tap a valuable data stream for integrated campaigns or stand alone direct mail, e-mail or telemarketing. This data works well for publishers, finance, telco's, fundraisers, travel and entertainment as well as general mail-order offers. State breakdown based on 0-6 month recency. Direct Mail address records - 184,352 Opt-in e-mail addresses - 207,994 Opt-in Telephone numbers - 208,001

Geographic Breakdown

NSW	Vic	Qld	SA	WA	NT	ACT	NZ	Total Quantity
56076	45477	42019	13151	18194	1979	2836		184352

Selections

State	Postcode
Recency	Gender

Pricing

Data	Rate per 1000	Data guarantee
Mail	$290.00	95% RTS Rebate
Email	$$250.00
Telephone	$$430.00

Other Costs

Set Up Fee	300
Other	$40 Email delivery fee
	Plus 10% GST on total order value
	Additional selection fees may apply

Delivery

Delivery Time	Allow 3-5 working days
Delivery Format	Emailed zipped CSV file

Special Requirements

All orders are subject to approval and must be accompanied by a full sample of the renter's mail piece. A list rental agreement governing the use of the data must be signed. Rental is for one time use only unless specifically agreed.

General Terms & Conditions of data use

1. Mail pack, telemarketing script or fax copy sample will be required prior to data delivery.
2. All campaigns are subject to data owner's approval. Not available for competitive products.
3. Mailing production must be undertaken by an AML approved mailing house.
4. AML accepts no liability in the context of the accuracy of this database.
5. AML has no responsibility for the success r failure of a campaign.
6. Quantities quoted are approximate. Check quantities prior to budgeting.
7. Costs are subject to change without notice.
8. Extra costs may be incurred for complicated selections or yield requests and delivery data.
9. Copying of any mailing list is strictly prohibited.
10. All Databases are seeded with false records to detect unauthorised use.