Action Mailing Lists

Business Starters & Improvers

Datacard Updated: List Number: 262 List Warranty Number:

Database Description

This is a unique list of individuals that can be categorised as people looking for business ideas, those preparing a business plan for finance, starting a new business, already in business and seeking assistance to expand, already in business and looking to start an additional business, or considering a franchise. This market is classified small to medium businesses including SOHO. Since 1983 the list owner has been researching and publishing an extensive range of business start up and management guides. Each prospect on the list has contacted the owner after purchasing a copy of the guides, responding to targeted full page ads in national small business publications, visited the list owner at a small business exhibition or visited the website and requested more information. Each week over 5,000 requests are received from people looking to start, buy or improve their current business. Approx. 41% have spent $200 purchasing business information products and business planning software. Many of these people are also paid subscribers to a monthly business newsletter. A large portion of the people on the list are in the process of buying a computer for their home or business. Approx. 50% are currently connected to the internet, 54% use internet banking, 82% have mobile phones and 37% have shares. All records are personalised with salutation. 68% of records are male and 31% are female.

Geographic Breakdown

NSWVicQldSAWANTACTNZTotal Quantity
22551 14775 11974 3124 11675 487 1185 66538

Selections

State Postcode
Gender Recency
Title/Non Title Records Business Address/ Residential Address

Pricing

Data Rate per 1000 Data guarantee
Mail$32595% RTS Rebate

Other Costs

Set Up Fee 350
Other Plus 10% GST on total order value

Delivery

Delivery Time5 working days
Delivery FormatE-mailed zipped CSV file

Special Requirements

Sample of mailing must be provided for approval.

General Terms & Conditions of data use

  1. Mail pack, telemarketing script or fax copy sample will be required prior to data delivery.
  2. All campaigns are subject to data owner's approval. Not available for competitive products.
  3. Mailing production must be undertaken by an AML approved mailing house.
  4. AML accepts no liability in the context of the accuracy of this database.
  5. AML has no responsibility for the success r failure of a campaign.
  6. Quantities quoted are approximate. Check quantities prior to budgeting.
  7. Costs are subject to change without notice.
  8. Extra costs may be incurred for complicated selections or yield requests and delivery data.
  9. Copying of any mailing list is strictly prohibited.
  10. All Databases are seeded with false records to detect unauthorised use.