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This is an important step in the development of the register which is due to commence in May 2007. Industry is invited to comment on two possible access fee pricing options - both based on an annual subscription fee and excess usage charge model.
The two access fee pricing options are:
Option 1 - aims to recoup the full identified cost over four years. Industry costs will be the same in each year.
Option 2 - aims to build up to full cost recovery arrangements over the four years and recoup part of the identified cost. Industry costs will gradually increase each year.
Under each option there is a subscription type that allows telemarketers to check up to 500 numbers each year at no cost. In 2006, the government provided funding of $33.1 million over four years to establish the Do Not Call Register. The government also announced that approximately $15.9 million would be recovered from telemarketers over the same period.
ACMA has now proposed that due to lower than expected costs for the establishment of the Register, the maximum identified costs to be recovered from industry are $11.4 million over four years. Under the scheme, telemarketers may submit their telephone lists to the Register Operator for checking against the Register. The process of ‘washing’ calling lists will help telemarketers avoid breaching the Act.
ACMA engaged in Access Economics to assist in developing an appropriate access fee pricing model. A copy of the discussion paper can be found at
http://www.acma.gov.au/donotcall or, by calling (03) 9963 6895.
Regular updates on the implementation of the Do Not Call Register Scheme can be found at the Australian Communications and Media Authority’s website
http://www.acma.gov.au/donotcall
Posted on 10th April 2007